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RichardKaulfers.com

About

“Armies cannot stop an idea whose time has come.”

- Victor Hugo (1802-1885), great French poet and writer.

I am all about ideas. From dreaming up new ways to bring in customers to your business to thinking of how to navigate the mean streets of Grand Theft Auto, my brain is always on overdrive. That’s why I’ve always been a multitasker – installing cable during weekdays and programming Cisco routers for fun on weekends. However, that was in the past – nowadays, I help my clients sell to their clients, and in myriad ways.

Take Action

What differentiates me from others with ideas is my singular focus on implementation. After all, thoughts without action are of no consequence, right?

 “When the customer comes first, the customer will last.”

- Robert Half, founder of the world’s first and largest finance staffing firm.

You want your customers to be the center of your world. Problem is, how do you communicate that noble sentiment?

Well, I can help. From article writing to video marketing, I use every medium to help you convince your customers how great your product or service is in meeting their requirements. When they feel they are getting their money’s worth, they will return, and return again. And bring their friends.

Any Use To You

You must have heard of the management mantra – “What cannot be measured, cannot be managed.” Well, to that you can add a mantra of our times – “What cannot be found on the World Wide Web cannot be sold.” In other words, customers must be able to find you through Internet search engines. How do you ensure that?

Again, I can help. Through my killer SEO (Search Engine Optimization) skills, I ensure your website ranks among the first few on Google, Bing and Yahoo for your desired keywords. In fact, I can help you determine those keywords as well. And that’s not all. By managing your Adwords campaign, I can ensure that your advertising dollars are well spent and yield tangible returns in terms of customer visits and conversions.

 “Effective leadership is not about making speeches or being liked; leadership is defined by results not attributes.”

- Peter Drucker (1909-2005), first professor of management.

Get Right To It

I am not here to tell you what you want to hear, I am here to tell you what you need to sell. If you’re looking for validation of your existing marketing efforts, I am not the man for you. However, if you want no-holds-barred straight talk, bare-bones analysis of how you can best reach and preach to your customers, give me a call. Or drop me a mail.

 “Success is simple. Do what’s right, the right way, at the right time.”

- Arnold Glasow (1905-1998), American humorist and author.

There are many right things to do in life. However, there’s only one right thing to do now as you read these words – sign up to my mailing list. What you WILL NOT get from me would be the Answer to the Ultimate Question of Life, the Universe, and Everything (we all know, as the Hitchhiker’s Guide to the Galaxy says, it’s the number 42). What you WILL get, however, are Answers to How to Sell? And that is worth a lot in any galaxy.

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